high end product photography of a retail display a contemporary industrial design studio the object is centered in a minimal seamless studio environment with a white or light neutral cyclorama background softbox studio lighting with large diffused key light subtle fill light and gentle rim light to define edges clean shadows soft falloff premium commercial photography style camera shot 3 4 perspective 70mm lens eye level or slightly above depending on product height no wide angle distortion materials are physically accurate materials birch ply aluminium box tube subtle realistic texture slight imperfections no cgi plastic look the design should be presented as a retail ready hero product shot for a design portfolio minimal distractions no clutter no environment objects focus on form joinery and material detail ultra clean studio aesthetic scandinavian inspired product photography apple level design language high end furniture catalogue style 8k sharp focus realistic global illumination soft reflections
